The Gruen Transfer (2008)

Season 3 Episode 3

MasterChef

0.04 / Jun / 2010•m

How do you Sell? Exploring how advertising sells MasterChef and how MasterChef sells you. Raking in cash through ad sales, product placement and merchandising. The Pitch: Western Australia should become it's own country Ad Crunch: Analysing a provocative World Wildlife Fund ad, what does this piece of communication acheive and how effective is it.